Tuesday, May 19, 2009

Nectar arrives at Homebase with Double Points weekend!

Nectar, the UK’s leading loyalty programme, will arrive at Homebase on 18 May, the first time a DIY retailer has been included in the programme. The move means UK shoppers can now get the best of both worlds: the great value and service of Homebase and the vast choice and flexibility of Nectar to collect and spend points.

To celebrate the launch of Nectar in-store, Homebase customers will be able to earn double points on all store and online purchases during the launch, from Friday 22 to Sunday 31 May - the ideal time to make spring DIY, home and garden purchases. The offer coincides with 10% days on Friday 22 and Saturday 23 May for a discount double-whammy.

Nectar collectors will be able to earn points every time they shop at any of the more than 300 Homebase stores or at Homebase.co.uk, plus they will be able to spend Nectar points in store. Any customers wishing to become a member of Nectar can simply pick up a registration pack in store or visit nectar.com to register online.

Shoppers will earn 2 Nectar points for every pound spent, up to a maximum of 1,000 points per transaction. Points can be redeemed at Homebase or any of the other Nectar redemption partners including Argos and Vue Cinemas. At Homebase, Nectar collectors will be able to redeem with a minimum of 2,000 Nectar points which is equivalent to £10 off their purchases.

Paul Loft, Homebase’s Managing Director said, “We are delighted that Homebase has become the first DIY retailer to join Nectar. This is really exciting news for Homebase and for our customers. Nectar is the biggest coalition loyalty programme in the UK and we believe that it has enormous potential for us to provide better service and value for our customers”.

Jan-Pieter Lips, Managing Director of Nectar said: “We are thrilled that Homebase has joined Nectar as our exclusive DIY partner. We regularly speak with our collectors and DIY is the most requested sector to add to Nectar. The arrival of Homebase adds an important dimension to the Nectar programme making it even more relevant to our millions of Nectar collectors”.

Nectar replaces Homebase’s existing Spend & Save scheme offering more flexibility and a wide range of outlets for redemption. Spend & Save users will be given details of how to join Nectar if not already a member.


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